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Why Your Business Needs a Social Media Manager!

Why Your Business Needs a Social Media Manager!

 

Whether you’ve just started a new business, or your company has been around for a while, you know you can’t do everything yourself. A lot of business owners spend a majority of their time working on products or services. Their focus is the client, the sale, the substance of the business. Sure, business owners know that in order to be successful they have to market the business. But advertising has changed so much in the past decade, and continues to do so. Can you really stay on top of all of it yourself? This is where the social media manager comes in. Here are 5 (which isn’t even close to all of them) good reasons to hire a social media manager today!

1. You’re in business, well, to run your business!

Unless your business is a social media marketing business, it’s not where your expertise, passion, or experience is. You started a business because you believed in a product or could provide a service. You’ve always wanted to own a restaurant, or you love clothing so you opened a consignment store. That’s where your focus should be, not on trying to babysit multiple social media accounts, writing content, taking pictures, or keeping up with the postings and comments on all of your pages. Do what you do best, which is why you started the business in the first place!

2. Social media platforms are always changing the rules!

Social media managers stay on top of the new policies and guidelines across all the major social media platforms. Just when you think you’ve got something figured out, they throw a wrench in your whole program. Having someone whose entire business is social media assures that your business is on top of the trends and is utilizing your accounts in the best way possible!

3. Consistency!

If you want to engage your fans , customers, and clients, you can’t put a post up every three months and expect people to respond or continue to follow you. And certainly don’t expect to pick up new subscribers. Information moves fast. If a potential customer searches for your page and the last thing on it is six month old news, they won’t be impressed.

4. Customer Responses and Engagement!

Overall, you are trying to formulate an online community. Just putting up posts or videos with no future responses is incredibly one-sided, and won’t foster any kind of relationship. Social media easily creates a more personal relationship between businesses and their customers, but it doesn’t work when there isn’t mutual interaction.

5. Creativity

Your social media manager will know what type of content is working best, and how to affordably create it. They stay on top of the best programs and are constantly evolving the way they do things to stay current. Social media, realistically, is where most people come to be entertained. If you can’t produce original, imaginative, and engaging content, it’s better to hire someone who can.

That’s all for today! Stay tuned for more fun stuff and informative articles. Subscribe and follow us, we are everywhere! And don’t forget…

Get a Grip on your Business!!! – Lisa

The Aquarium

The Aquarium

The Aquarium

 

Colored pawns encaged in light

Dancing for the human sight

Crystal walls of ocean blue

Risen old respect anew

Flinch the mantra from within

Beauty bold in houses thin

Do they hear beneath the sea?

Recluse as their world must be

Living lives as on display

Wonder what a God would say

See the fishes swim with rage

Watching life from in a cage

Grassy Waters Photography Hike

Grassy Waters Photography Hike

Currently we have found three photography contests at state parks in our area. Since the kids are home-schooled, I thought I would add the contests to their curriculum. Today we visited one of our favorite parks, Grassy Waters. Boardwalks have been built through this beautiful preserve, and visitors can travel over the swampy grounds without a speck of dirt on their shoes. My daughter and I got some great pictures today. We need to narrow it down so we can get our contest entries in.

Even though it was somewhat cloudy, we loved the reflection of the trees in the water.

We learned today that the red spots on the trees are a mixture of fungus, bacteria, and algae. The combination is called lichen. Kendall got a great shot of it on this branch.

Another great shot by Kendall.

We saw a couple baby alligators resting on a mud bank.

We used to have these green lizards everywhere, but now we rarely see them unless we are in a protected park.

One of the few birds we saw today.

Kendall loves taking photos of flowers. Many of the trees are currently still bare, so she had to really search to find them on this hike.

We will be visiting other parks in the next coming weeks, so follow along and see what we capture with our cameras at each of them!